Increase Interaction in your SEM with Google Gadget Ads
Google Gadget Ads are a Google Beta Program and aim to engage audiences on the internet's largest ad network with rich media capabilities. A Gadget Ad can be thought of as a mini “website within a website”. These ads compete with Text, Image, and Video Ads that are served on the Google Content Network, not on the Google search results page. Gadget Ads can incorporate real-time data feeds, images, video and much more in a single creative unit and can be developed using Flash, HTML or a combination of both.
Keyword Pricing
Pricing is based on the type of campaign is set up, either when a potential customer clicks on the URL below the video or per thousand impressions of the ad. The Cost-Per-Click (CPC) or Cost-Per-Impression (CPM) is based on many Google factors, and is not always as high as your bid.
Be One of the First to Add Google Beta Programs to your SEM
Runaware’s search division is one of an exclusive set of Google Adwords agencies that has been selected for the Google Gadget Ads Beta Program. You could get ahead of your competitors by taking advantage of this new advertising channel. As in other types of ads, we report the critical metric data and provide feedback and recommendations for improvement when necessary. Drive qualified leads to TestDrive Lead Capture landing pages and your TestDrive online demos.
Pricing
Gadget ad campaigns can be added to PPC campaigns, but are not a standalone program. This Google beta program can be integrated with your PPC campaign at no additional cost to you.
