Runaware™ TestDrive Goes Global – Online Demo System Now Used in More Than 107 Countries
Fort Lauderdale, Florida (June 6, 2007)
CONTACT:
Jayson Gehri
[954] 302 5340
Fort Lauderdale, Florida (June 6, 2007) - Runaware™, the global leader in online software demonstration services today announced that TestDrive, the company’s flagship product, is now being experienced in more than 107 countries around the world.
“Runaware’s continued growth is in line with our expectations as software vendors utilize the power of the internet to strategically market their software worldwide, while at the same time traditional methods of using CDs and downloads for software evaluation continue to decline in marketing effectiveness. The need for real time demos is rapidly becoming the standard way to try out new software,” stated Tim Keyes, COO. “This represents another significant milestone for Runaware as the internet has now matured into the most efficient platform for marketing software especially as vendors seek to market their software to a global audience.”
“Runaware’s collaboration on projects with some of the world’s largest software companies over the past 8 years has ensured that we are truly international in our approach and our software demo services are now localized into dozens of languages,” said Andy Poulter, VP of Product Strategy. “This too has helped to fuel this new explosion of end users experiencing instant online demos no matter where they live in the world; Runaware TestDrive is the only platform in the world designed to do this today.”
With users accessing TestDrive online demos from six of the world’s seven continents, the power of this online marketing tool is expanding the reach of ISVs and enabling them to conduct their marketing in ways they never thought possible. This new technology has enabled ISVs in places like the United Kingdom to offer a sample run of their products interface and capabilities to potential customers in countries such as Argentina, Yemen and Ghana. Offering a service that can remove common barriers such as download times, lost or delayed trial CD mailers and personal computer memory limitations is priceless. Showing the value of your product in the least amount of time to the most users is what TestDrive is all about.
The TestDrive lead capture system provides additional knowledge to the ISV regarding who their users are, what they are looking for and what product will be best suited for them. Runaware’s TestDrive has leveled the playing field, now a small company can advertise their product just as efficient as a large company without sacrificing an entire year’s marketing budget. TestDrive’s global marketing service and lead production capabilities are catapulting Runaware’s online demos to the standard in online marketing for the software industry.
To experience a TestDrive online demo for yourself, visit http://www.runaware.com/clients.jsp.
About Runaware™
Founded in 1999 and with offices in North America and Europe, Runaware™ is the global leader in online software demonstration services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.
CONTACT:
Jayson Gehri
[954] 302 5340
Fort Lauderdale, Florida (June 6, 2007) - Runaware™, the global leader in online software demonstration services today announced that TestDrive, the company’s flagship product, is now being experienced in more than 107 countries around the world.
“Runaware’s continued growth is in line with our expectations as software vendors utilize the power of the internet to strategically market their software worldwide, while at the same time traditional methods of using CDs and downloads for software evaluation continue to decline in marketing effectiveness. The need for real time demos is rapidly becoming the standard way to try out new software,” stated Tim Keyes, COO. “This represents another significant milestone for Runaware as the internet has now matured into the most efficient platform for marketing software especially as vendors seek to market their software to a global audience.”
“Runaware’s collaboration on projects with some of the world’s largest software companies over the past 8 years has ensured that we are truly international in our approach and our software demo services are now localized into dozens of languages,” said Andy Poulter, VP of Product Strategy. “This too has helped to fuel this new explosion of end users experiencing instant online demos no matter where they live in the world; Runaware TestDrive is the only platform in the world designed to do this today.”
With users accessing TestDrive online demos from six of the world’s seven continents, the power of this online marketing tool is expanding the reach of ISVs and enabling them to conduct their marketing in ways they never thought possible. This new technology has enabled ISVs in places like the United Kingdom to offer a sample run of their products interface and capabilities to potential customers in countries such as Argentina, Yemen and Ghana. Offering a service that can remove common barriers such as download times, lost or delayed trial CD mailers and personal computer memory limitations is priceless. Showing the value of your product in the least amount of time to the most users is what TestDrive is all about.
The TestDrive lead capture system provides additional knowledge to the ISV regarding who their users are, what they are looking for and what product will be best suited for them. Runaware’s TestDrive has leveled the playing field, now a small company can advertise their product just as efficient as a large company without sacrificing an entire year’s marketing budget. TestDrive’s global marketing service and lead production capabilities are catapulting Runaware’s online demos to the standard in online marketing for the software industry.
To experience a TestDrive online demo for yourself, visit http://www.runaware.com/clients.jsp.
About Runaware™
Founded in 1999 and with offices in North America and Europe, Runaware™ is the global leader in online software demonstration services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.
CONTACT:
Jayson Gehri
[954] 302 5340
Fort Lauderdale, Florida (June 6, 2007) - Runaware™, the global leader in online software demonstration services today announced that TestDrive, the company’s flagship product, is now being experienced in more than 107 countries around the world.
“Runaware’s continued growth is in line with our expectations as software vendors utilize the power of the internet to strategically market their software worldwide, while at the same time traditional methods of using CDs and downloads for software evaluation continue to decline in marketing effectiveness. The need for real time demos is rapidly becoming the standard way to try out new software,” stated Tim Keyes, COO. “This represents another significant milestone for Runaware as the internet has now matured into the most efficient platform for marketing software especially as vendors seek to market their software to a global audience.”
“Runaware’s collaboration on projects with some of the world’s largest software companies over the past 8 years has ensured that we are truly international in our approach and our software demo services are now localized into dozens of languages,” said Andy Poulter, VP of Product Strategy. “This too has helped to fuel this new explosion of end users experiencing instant online demos no matter where they live in the world; Runaware TestDrive is the only platform in the world designed to do this today.”
With users accessing TestDrive online demos from six of the world’s seven continents, the power of this online marketing tool is expanding the reach of ISVs and enabling them to conduct their marketing in ways they never thought possible. This new technology has enabled ISVs in places like the United Kingdom to offer a sample run of their products interface and capabilities to potential customers in countries such as Argentina, Yemen and Ghana. Offering a service that can remove common barriers such as download times, lost or delayed trial CD mailers and personal computer memory limitations is priceless. Showing the value of your product in the least amount of time to the most users is what TestDrive is all about.
The TestDrive lead capture system provides additional knowledge to the ISV regarding who their users are, what they are looking for and what product will be best suited for them. Runaware’s TestDrive has leveled the playing field, now a small company can advertise their product just as efficient as a large company without sacrificing an entire year’s marketing budget. TestDrive’s global marketing service and lead production capabilities are catapulting Runaware’s online demos to the standard in online marketing for the software industry.
To experience a TestDrive online demo for yourself, visit http://www.runaware.com/clients.jsp.
About Runaware™
Founded in 1999 and with offices in North America and Europe, Runaware™ is the global leader in online software demonstration services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.
