Runaware to Showcase Sales and Marketing Power of TestDrive at Software Business 2007

CONTACT:

Jayson Gehri
[954] 302 5340

Fort Lauderdale, Florida (September 13, 2007) – Runaware™, the global leader in online software demonstration services, will be showing developers and ISVs how that can use its TestDrive solution to revolutionize the way they market and sell their solutions on the web. The company will also be showcasing live examples of real client TestDrive environments at Software Business 2007, which takes place on October 2-3 at the Hyatt Regency in Santa Clara, Calif.

The annual Software Business conference focuses on current strategic business, financial and technology issues and growth opportunities facing top executives of software companies. It is a two-day conference serving owners, chief executives, presidents, vice presidents and division or department directors of leading and fast-growing software companies located throughout North America who are conducting business domestically and worldwide.

"With the help of technology leaders such as Runaware™, Software Business 2007 is turning out to be fantastic event for the software business," said conference chairman John Cargile. "Our attendees and exhibitors alike are excited about the possibilities these events will offer, which include great networking opportunities and the chance to build lasting business relationships with numerous contacts in multiple markets."

“The Software Business Conference is one of the best places for ISVs to meet and learn about new ways to market and sell their software. This is also an ideal venue for Runaware™ to meet with these ISVs and showcase how TestDrive is a powerful marketing tool and ideal online demo platform,” stated Tim Keyes, CEO.

TestDrive enables software companies to provide prospective customers with an immediate and highly effective way to demonstrate their software online without any need to download or wait for CDs to be mailed or a face-to-face meeting to be set up. It gives the remote user access a full working copy of the software, enabling them to complete a demo without changing system settings or breaching corporate usage policies.

ISVs benefit from a shorter sales cycle and lower cost of sales and are able to extend their reach to a much wider market without incurring extensive travel costs of relying on locally-based partners to perform live demonstrations. Many of the world’s leading software developers, including Microsoft, Intuit and Sage Software are already enjoying the benefits of TestDrive. Smaller, vertically-focused ISVs can also greatly enhance their web-based sales and marketing by deploying TestDrive. FaciWare is a specialist developer of facilities management software, based in Germany. It has used TestDrive to provide a quick and easy way to perform demonstrations and provide evaluation resources to international prospects.

Managing Director of the company, Hans Kobsa states: “Customers are delighted with TestDrive and how easy it makes it for them to evaluate our software. It provides a quick, practical and intuitive way for prospective customers to conduct a full evaluation of our solutions without any difficulties or delays. TestDrive has delivered excellent results for us over the past year and it continues to play an important role in our sales cycle.”

For more information on this two-day conference and to view the current program, please visit the web site at: www.softwarebusinessonline.com/sb_conf07_index.htm.

About Webcom Communications
Webcom Communications Corp. is an integrated media company serving advanced technology industries worldwide through its magazines, events, online media, directories, buyers guides, market reports, data products and marketing services. For more information please visit us online at www.infowebcom.com.

About Runaware™
Founded in 1999 and with offices in North America and Europe, Runaware™ is the global leader in online software demonstration services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.

To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.

CONTACT:

Jayson Gehri
[954] 302 5340

Fort Lauderdale, Florida (September 13, 2007) – Runaware™, the global leader in online software demonstration services, will be showing developers and ISVs how that can use its TestDrive solution to revolutionize the way they market and sell their solutions on the web. The company will also be showcasing live examples of real client TestDrive environments at Software Business 2007, which takes place on October 2-3 at the Hyatt Regency in Santa Clara, Calif.

The annual Software Business conference focuses on current strategic business, financial and technology issues and growth opportunities facing top executives of software companies. It is a two-day conference serving owners, chief executives, presidents, vice presidents and division or department directors of leading and fast-growing software companies located throughout North America who are conducting business domestically and worldwide.

"With the help of technology leaders such as Runaware™, Software Business 2007 is turning out to be fantastic event for the software business," said conference chairman John Cargile. "Our attendees and exhibitors alike are excited about the possibilities these events will offer, which include great networking opportunities and the chance to build lasting business relationships with numerous contacts in multiple markets."

“The Software Business Conference is one of the best places for ISVs to meet and learn about new ways to market and sell their software. This is also an ideal venue for Runaware™ to meet with these ISVs and showcase how TestDrive is a powerful marketing tool and ideal online demo platform,” stated Tim Keyes, CEO.

TestDrive enables software companies to provide prospective customers with an immediate and highly effective way to demonstrate their software online without any need to download or wait for CDs to be mailed or a face-to-face meeting to be set up. It gives the remote user access a full working copy of the software, enabling them to complete a demo without changing system settings or breaching corporate usage policies.

ISVs benefit from a shorter sales cycle and lower cost of sales and are able to extend their reach to a much wider market without incurring extensive travel costs of relying on locally-based partners to perform live demonstrations. Many of the world’s leading software developers, including Microsoft, Intuit and Sage Software are already enjoying the benefits of TestDrive. Smaller, vertically-focused ISVs can also greatly enhance their web-based sales and marketing by deploying TestDrive. FaciWare is a specialist developer of facilities management software, based in Germany. It has used TestDrive to provide a quick and easy way to perform demonstrations and provide evaluation resources to international prospects.

Managing Director of the company, Hans Kobsa states: “Customers are delighted with TestDrive and how easy it makes it for them to evaluate our software. It provides a quick, practical and intuitive way for prospective customers to conduct a full evaluation of our solutions without any difficulties or delays. TestDrive has delivered excellent results for us over the past year and it continues to play an important role in our sales cycle.”

For more information on this two-day conference and to view the current program, please visit the web site at: www.softwarebusinessonline.com/sb_conf07_index.htm.

About Webcom Communications
Webcom Communications Corp. is an integrated media company serving advanced technology industries worldwide through its magazines, events, online media, directories, buyers guides, market reports, data products and marketing services. For more information please visit us online at www.infowebcom.com.

About Runaware™
Founded in 1999 and with offices in North America and Europe, Runaware™ is the global leader in online software demonstration services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.

To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.

CONTACT:

Jayson Gehri
[954] 302 5340

Fort Lauderdale, Florida (September 13, 2007) – Runaware™, the global leader in online software demonstration services, will be showing developers and ISVs how that can use its TestDrive solution to revolutionize the way they market and sell their solutions on the web. The company will also be showcasing live examples of real client TestDrive environments at Software Business 2007, which takes place on October 2-3 at the Hyatt Regency in Santa Clara, Calif.

The annual Software Business conference focuses on current strategic business, financial and technology issues and growth opportunities facing top executives of software companies. It is a two-day conference serving owners, chief executives, presidents, vice presidents and division or department directors of leading and fast-growing software companies located throughout North America who are conducting business domestically and worldwide.

"With the help of technology leaders such as Runaware™, Software Business 2007 is turning out to be fantastic event for the software business," said conference chairman John Cargile. "Our attendees and exhibitors alike are excited about the possibilities these events will offer, which include great networking opportunities and the chance to build lasting business relationships with numerous contacts in multiple markets."

“The Software Business Conference is one of the best places for ISVs to meet and learn about new ways to market and sell their software. This is also an ideal venue for Runaware™ to meet with these ISVs and showcase how TestDrive is a powerful marketing tool and ideal online demo platform,” stated Tim Keyes, CEO.

TestDrive enables software companies to provide prospective customers with an immediate and highly effective way to demonstrate their software online without any need to download or wait for CDs to be mailed or a face-to-face meeting to be set up. It gives the remote user access a full working copy of the software, enabling them to complete a demo without changing system settings or breaching corporate usage policies.

ISVs benefit from a shorter sales cycle and lower cost of sales and are able to extend their reach to a much wider market without incurring extensive travel costs of relying on locally-based partners to perform live demonstrations. Many of the world’s leading software developers, including Microsoft, Intuit and Sage Software are already enjoying the benefits of TestDrive. Smaller, vertically-focused ISVs can also greatly enhance their web-based sales and marketing by deploying TestDrive. FaciWare is a specialist developer of facilities management software, based in Germany. It has used TestDrive to provide a quick and easy way to perform demonstrations and provide evaluation resources to international prospects.

Managing Director of the company, Hans Kobsa states: “Customers are delighted with TestDrive and how easy it makes it for them to evaluate our software. It provides a quick, practical and intuitive way for prospective customers to conduct a full evaluation of our solutions without any difficulties or delays. TestDrive has delivered excellent results for us over the past year and it continues to play an important role in our sales cycle.”

For more information on this two-day conference and to view the current program, please visit the web site at: www.softwarebusinessonline.com/sb_conf07_index.htm.

About Webcom Communications
Webcom Communications Corp. is an integrated media company serving advanced technology industries worldwide through its magazines, events, online media, directories, buyers guides, market reports, data products and marketing services. For more information please visit us online at www.infowebcom.com.

About Runaware™
Founded in 1999 and with offices in North America and Europe, Runaware™ is the global leader in online software demonstration services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.

To receive Runaware™ news directly in your RSS reader, subscribe at http://feeds.runaware.com/LatestNewsReleasesFromRunaware.