ATX Provides TestDrive Online Demos Again for 2007

Fort Lauderdale, Florida (June 19, 2007)

CONTACT:

Jayson Gehri
[954] 302 5340

Fort Lauderdale, Florida (June 19, 2007) – Runaware, the global leader in online software demonstration services, announced today that ATX has renewed its relationship with TestDrive services by signing an annual contract for 2007.

ATX publishes professional tax preparation, accounting, and tax research solutions and has offered TestDrive online demonstrations for several years to provide prospective customers an opportunity to test ATX products. ATX was acquired by CCH®, a Wolters Kluwer business, in August of 2006 and now operates as part of the new CCH Small Firm Services group.

“We are pleased to have ATX continue to offer their online demonstrations through TestDrive. Over the past five years ATX has been a dedicated client, utilizing TestDrive in their online marketing to qualify and deliver leads as well as provide powerful online demos of their product. ATX’s commitment promotes the fact that TestDrive and its related marketing services deliver value for the ISV and create a great experience for the end-user,” commented Tim Keyes, COO for Runaware.

TestDrive is composed of two components – the first is the Runaware technology in which the applications are hosted on state-of-the-art data centers in the US and Europe, providing the demonstration environment. The second is comprised of the lead capture and dynamic profiling tool. By making use of both components of TestDrive, ATX benefits from a sophisticated lead capture and profiling system that while providing their prospects an online demo that is second to none.

To experience a TestDrive online demo for yourself, visit http://www.runaware.com/clients.jsp.

About ATX
Founded in 1992, ATX supplies professional tax preparation, accounting, and tax research solutions to over 30,000 tax professionals and CPAs throughout the U.S. ATX was built on the principle of providing high quality tax preparation software at prices that all tax practitioners can afford.

In September 2006, ATX was acquired by CCH, a leading provider of tax and accounting law information, software and services that has been serving professionals and their clients since 1913. ATX continues to develop, maintain and support its own product line, with more than 300 full-time employees in Caribou, ME, Ft. Pierce, FL and Rome, GA. It is now part of CCH Small Firm Services.

About Runaware™
Founded in 1999 and with offices in North America and Europe, Runaware™ is the global leader in online software demonstration services. Runaware™ offers ISVs and software publishers a revolutionary means of providing a hassle-free online demonstration environment that runs full versions of software safely and securely over the Internet – anywhere, anytime – with no CDs, downloads or installations required. More than demonstrations, Runaware™ delivers intelligence and measurable results, producing higher sales and conversion rates, faster time-to-market and shorter sales cycles – all at a lower cost.

To receive Runaware news directly in your RSS reader, subscribe at http://feeds.feedburner.com/LatestNewsReleasesFromRunaware.



Read more: 1